Jessica Petersen

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contact@jessicapetersen.com • (801) 449-1748

Senior Product Designer

Inflection (Redwood City, CA)

July 2012 – October 2012

Core responsibilities:

  • Collaborate with Peter Merholz, VP of User Experience, and the Product Manager to craft a strategy, vision, and plan for the PeopleSmart product.
  • Coordinate with cross-functional team leads to ensure product marketing needs are met.
  • Lead the product design team in executing on product & marketing experiences in an agile environment.
  • Provide professional development, mentorship & guidance to product design team.

Accountable for:

  • User happiness metrics: engagement, delight, satisfaction.
  • Timely execution of quality product design.
  • Design team happiness/fulfillment.

UX Designer

AKQA (San Francisco, CA)

May 2011 – June 2012

Advocate for the users of clients by:

  • Utilizing competitive analysis, personas, and analytics to interpret user needs.
  • Working closely with the client, strategists, developers, visual & UX designers to ensure high quality usable experiences.
  • Conveying Interaction design concepts through user journeys, flow diagrams, and wireframe storyboards to clients.

Lead for AudiUSA.com as of October 2011. Contributions directly contributed to a 22 point rank increase in Wave 1 of J.D. Power 2012 Manufacturer Website Study.

UX Designer

Adobe Systems, Inc. (Orem, Utah)

December 2005 – April 2011

Advocate for the users of Adobe’s Online Marketing Suite by:

  • Utilizing contextual inquiry and user interviews to develop user personas.
  • Interacting with users through social media avenues to interpret their needs.
  • Working closely with product managers, engineers, and fellow designers to ensure high quality usable experiences.
  • Conveying design concepts through wireframe storyboards and prototypes.
  • Iterating rapidly through fast usability tests.
  • Developing team processes & strategies, directly contributing to team growth from1 employee to 9.
  • Assisting direct manager with the development and execution of 3 year strategic direction by guiding team members to create plans around their respective assignments.
  • Directing the visual design through close collaboration with fellow designers.
  • Mentoring junior team members to foster increased team-wide awareness of good UX practices and user needs.

Skills

Familiarity

Organizations

Education